In today's digital-first world, understanding human behaviour is more crucial—and more complex—than ever before. While traditional data analytics and quantitative research provide valuable insights into what people do online, they often fall short of explaining why. This is where digital anthropology steps in, offering a deeper, more nuanced understanding of human behaviour in digital spaces.
Below are some of the consulting services I provide to both private and public sector organisations. All services are provided on a project basis. Most research can be provided quite quicker compared to traditional, analog methods. Have a particular project in mind? Just reach out.
All our services are delivered as packaged pricing. No surprises. For non-Canadian clients prices are in USD or GBP. See below.
Digital360:
From brand reputation analysis to product standing and competitor insights, this powerful insights package will tell you what you don’t know, what none of your analytics tools you have in place, can tell you. It’s so deep, so intrinsically helpful, my reports become shared widely within client organisations. I’ve delivered over 150 of them with many repeat clients. Projects range from $4,500 to $15,000 depending on languages and geography.
Brand Reputation Analysis
Many marketing agencies offer such a service. All they’re doing is using third party tools to pull together fancy PowerPoint decks and spreadsheets that in the end, tell you nothing. They don’t include the most important data…the why. Which comes from netnography. Not analytics tools. Want the truth? This is the report for you. From $7,500 to $19,000 depending on geography and other factors. All projects are firm priced.
Tourism Destination Research D360
An evolution of our Digital360 analysis, this report is focused on tourism destinations, from a single resort to a regional tourism areas. We’ve worked with tourism departments and organisations around the world, delivering over 15 reports so far. Package prices range from $4,500 to $25,000 depending on geography and timespans.
UX Research Team Training & Development
How’s your UX research team, or person, doing? We’ve helped a number of teams up their UX research, especially in fast-paced, agile environments. We cover multiple methodologies and approaches and help UX researchers thrive in fast paced environments. Package prices range from $15,750 to $35,000 depending on team size and needs. Once an engagement is defined, we stick to our SOW.
Netnograhic & Ethnographic Training for UX Researchers
We hear a lot about how UX researchers plan or think, they’re applying ethnographic research for CX and UX research, but few understand how it works and why. We also teach netnography, which is the digital version of ethnography. We bring in more than just empathy, we help clients understand culture in the role of ethnographic and netnographic research. Packages range from $7,500 to $14,800 depending on team size. All training is customised and delivered online.